I had the pleasure of working with the Naperville Jaycees recently on the design and marketing for their Mardi Gras fundraiser event. This year, I decided to play up the glamour of their new location and went with a rich color scheme of purples and gold. To make the text seem dimensional like gold foil (but without the cost!) I used a gradient gold background for the lettering.
I also created Facebook images to run as “ads” for the event (and yes, those are Jeffrey’s pictures!). I’ve found that images get much more traction than words alone in posts:
Finally, sponsorship banners are another fairly inexpensive way to thank event sponsors while getting the word out. This same image was used for a printed banner, web banner, and facebook post.