Marketing for Associations
How do you get members, keep members, throw exciting events, and create engaging content they can’t wait to dive into?
You ask us for help. Together, we’ll develop a solid strategy and compelling creative. Every channel you own will move the needle and keep your members connected.
Ways We Can Help
Turn members into enthusiasts
You’re the experts on your members. You know who they are, what they like, and what they don’t like. We’re the experts on keeping members interested. We mine your knowledge to create a strategy that sticks. We’ll blend your well earned insights with our creativity, and a few more things we’ll tell you about in a quick consultation.
In marketing terms, we will:
- Strategize member engagement
- Develop a communications plan
- Help you put your ideas into actions
Turn your website into a hub for connection
We’ll help you create a frictionless website that flows smoothly into conversions. If you’re struggling with a ballooning, over-messaged site, we’ll help you get refocused on the goals, strategies, and structures that best suit you and your members. (And we’ll make it something you’ll be proud to show off.)
In marketing terms, we will:
- Involve all relevant stakeholders to develop a solid plan
- Work with you to create a map for your future website growth
- Design and develop your website
- Provide training on how to update content on your site
Turn your newsletter into inbox gold
Whether your newsletter is a relic of the early 2000s delivered via mail, or a last-minute blast to a faceless subscriber list you haven’t updated in years, we are here to dig in and make things work. We’ll help you improve your efficiency, design, open rates, user experience and more.
In marketing terms, we will:
- Revamp your print and e-newsletters
- Improve your open rates
Turn your member events into serious FOMO generators
Events are major time commitments for everyone on your team. We’ll take the marketing off your plate so your team can focus on creating the soiree of the century. Let us handle the branding, marketing materials, and ads that will get you the attendance results you’re looking for.
In marketing terms, we will:
- Establish event branding
- Execute graphic design
- Handle all event marketing
- Provide photography
Make your brand speak to a modern audience
Lots of brands that were built before YouTube, LinkedIn, and Facebook don’t translate easily into the current digital landscape. We’ll build you a modern brand system that works harmoniously across platforms. That means consistent brand colors, social media icons, consistent verbiage, and versions of your logo that are versatile enough for a billboard or website, and everything in between.
In marketing terms, we will:
- Handle brand development and logo design
- Provide you with a guide to keep your brand consistent
In marketing terms, we will:
- Handle brand development and logo design
- Provide you with a guide to keep your brand consistent
